The Thirsty Beagle: Marshall, COOP announce expanded OK Beer Day plans

Wednesday, August 17, 2016

Marshall, COOP announce expanded OK Beer Day plans

With Oklahoma Beer Day now only nine days away, a pair of the founding fathers of the Oklahoma craft beer business have announced expanded plans for their celebrations.

Many breweries across the state will take part in festivities to mark Aug. 26 -- the day Senate Bill 424 goes into effect and allows Oklahoma's craft brewers to sell their full-strength beer, by the glass, to consumers straight out of the brewery.

On a side note, many people are still wondering about growler sales of full-strength beer, and whether or not the ABLE Commission will allow them to proceed. My sources tell me a decision from ABLE may be issued as soon as Thursday.

In the meantime, two state breweries are planning exciting events to commemorate Oklahoma Beer Day: Marshall Brewing Co. and COOP Ale Works.

Marshall recently announced its full line-up for plans, with its taproom open from noon to 8 p.m. on Aug. 26. From a brewery news release:

The brewery’s tap room, located at 618 S Wheeling, Tulsa, OK, will be able to offer guests strong beer for the first time in the history of Oklahoma. The celebration will feature a special line-up of limited release Marshall beers to including Double Tough IPA, Dunkel Lager, Kolsch, Klaus Hefeweizen, Wild Brew Double IPA and others. Jay’s Original Hoagie’s will be on hand for lunch and dinner service, while Desi & Cody perform live in the brew house.

Oklahoma Senate Bill 424 was signed by Governor Fallin on June 6, 2016, and officially takes effect August 26th. The measure corrected an inequity in direct sales to visiting consumers currently permitted in Oklahoma only by wineries.

“August 26th represents a significant milestone for Oklahoma brewers and craft beer fans. As brewers we have been unable to offer the beers that we sell at retail at our brewery. We are excited to not only be able to offer these beers to customers and tourists, but educate them about the production process and share the concept and inspiration behind the beers,” states director of sales and marketing, Wes Alexander. “We owe a huge debt of gratitude to our local legislators, LOCAL and consumers that acted as advocates by contacting their legislators to solicit support for SB 424. We look forward to gathering with all parties to celebrate August 26th. Together, we changed the game.”

Meanwhile, COOP Ale Works is offering its strong beer, plus a drawing for a trip for two to the 2016 Great American Beer Festival.

Here's a news release from COOP:

Oklahoma City-based COOP Ale Works will host a celebration for the implementation of Senate Bill 424 at the COOP Taproom, Friday, August 26 from 4-8 pm. The event will also serve as the official launch of the Fall 2016 seasonal brew Oktoberfest.

Guests will have the opportunity to purchase full-strength beer directly from the brewery for the first time as a result of the legislation passed in the Oklahoma Legislature’s most recent session. Guests must be at least 21-years-old to attend any function at the COOP Taproom beginning August 26 as a result of the new law.

“Many breweries in other states have long had the right to serve their full beer selection to visitors,” said COOP Co-Founder Daniel Mercer. “The Oklahoma Legislature, The ABLE Commission and Governor Mary Fallin have helped our small businesses regain our competitive footing with out-of-state breweries by removing the previous restrictions.”

COOP has designed special glassware for the event. 50 guests will have the option to purchase a one-liter German Beer Boot emblazoned with the Oktoberfest logo and filled with Oktoberfest draft for $20. Another 100 guests will be able to purchase a one-liter Oktoberfest Tankard filled with Oktoberfest draft for $15. Guests will be able to keep the glassware.

“COOP Oktoberfest combines Munich malt, Bavarian hops and a traditional German yeast,” said Head Brewer Blake Jarolim. “This lager is really a symbol of the coming of Fall and is a style that our fans have loved for a long time.”

In addition, COOP will give away one expense-paid trip for two fans in attendance to travel to the 2016 Great American Beer Festival in Denver on October 8.

Any adult over the age of 21 attending the event will receive one entry into a drawing for the expense-paid trip for two guests to attend the 2016 Great American Beer Festival in Denver on October 8. The winner must be present for the 7:30 pm drawing to receive the prize package.

The Tornado Galley food truck will be on-site serving traditional German food such as bratwurst and pretzels.

The GABF prize package includes the following:

  • Two Members Only tickets for The Great American Beer Festival, Noon Session, October 8, 2016 in DenverSession access begins at 12:00 pm, October 8
    • One oz. tastings from 800 breweries and nearly 3,000 beers to choose from
    • Commemorative tasting cup
    • Commemorative festival program
  • Round-trip airfare from nearest, local airport to Denver
  • Two nights at the Holiday Inn Denver- Cherry Creek
    • Check in October 7
    • Check out October 9
  • $100 Visa Gift Card for meals
Total prize value is about $1,200 per package. Oktoberfest winners will be notified during the event.


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